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EBay to buy GSI Commerce for $2.4 billion
RACHEL METZ - The Associated Press

07:20:34AM (DST) Wednesday,March 30,2011.

SAN FRANCISCO (AP) — Online marketplace operator EBay said Monday that it will pay $2.4 billion for GSI Commerce, which operates websites for retailers like Toys R Us and Bath & Body Works.

EBay Inc., which runs its namesake site where users buy and sell items through auctions and fixed-price "Buy it Now" formats as well as online payments service PayPal, hopes the acquisition will bolster its ability to connect buyers and sellers around the world. It could also help it become more of a threat to Amazon.com Inc.

GSI runs websites, packs and ships products and offers interactive marketing services to a variety of retailers. It has long-term contracts with 180 retailers, including Radio Shack, Ace Hardware and American Eagle Outfitters.



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* A possible challenge to Amazon on the way @ this time ?
...Stay tuned. *

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